The differences between the two software tools used for online lead generation are quite vast and yet simple to understand. There is still more to it than meets the eye though, especially when it comes to Kartra and LeadPages. That’s why today we are going to take a look at the advantages of both and what we can derive from these two platforms. We hope that by the time you’ve finished reading this, you’ll have a better understanding of how these two play into your online marketing and sales process.
The Best Landing Page & Sales Funnel Builder Software: KARTRAKartra is an all-in-one platform which includes email marketing, list building, web-hosting, business management and much more. Marketers can easily manage their business with it and so can you.
Kartra gives you every essential marketing and sales tool you need to grow your business profitably – from sales funnels, landing pages and product carts to membership sites, help desks, affiliate management, and more. Give Kartra a trial and see it for yourself.
Kartra pricing is very flexible to build and grow your online business easily and effortlessly. The price is also flexible and affordable when compared to other platforms in the market.
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LeadPages vs Kartra
When looking at the similarities between the two lead pages, one might assume that both are all-in-one solutions to lead conversion. However, there is more to this than meets the eye. When comparing the two, we realize that LeadPages clearly provides more options and functionality, but Kartra is more flexible and easy to use. This is not to say that LeadPages are bad, or that you should avoid using them altogether – far from it! But that being said, what can you get out of using lead generators and opt-in email autoresponders, respectively?
With respect to features, both sites offer similar all-in-one functionalities. They allow you to capture names and email addresses, and they both include basic HTML editing capabilities. Also, both programs allow you to create landing pages and lead capture forms and follow the same basic guidelines as the email marketing software tools you’re already familiar with. That being said, here is what sets the differences apart:
The Basic Features – Both leakages have very basic features, which is fine if you don’t need anything more than a basic website. However, some of the differences between the two are in the form of their page templates and opt-in page templates. Here’s a pro and con to each:
Unlimited Amount of Web Templates – If you want an all-in-one platform that has limitless amounts of ready-to-copy landing pages, then there is no other software tool out there that can match the functionality of Kartra. You can find thousands of different page templates, which allow you to customize the look and feel of your website any time you like. Plus, all you have to do is insert these into the source code of your template. The beauty of having unlimited amounts of templates to work with is that you can change the look and feel as many times as you want until you hit upon the perfect one for your site. While not all software tools have this ability, Kartra does and you should take advantage of it.
Unlimited Amount of Online Business Tools & Features – With Kartra, you get software tools that allow you to run and manage leakages, capture emails, manage campaigns, send text messages, publish files, and a plethora of other features. While there are many software tools available that provide the functionality that Kartra does, none of them come close to the ease and convenience of being able to access and utilize all of the features of the leakages and the opt-in pages. Plus, there are numerous free trials available with a thirty-day trial period so that you can get a sense of whether or not an online business is right for you.
Better Customer Journey – As mentioned above, when you create an opt-in page, you can use Google’s free email marketing tool, which helps to create an instant lead capture. Additionally, Kartra includes support for lead nurturing software that helps you capture the customer’s emails to help you stay on top of their buying decisions. The customer journey gets better as you get more information from the customer through emails and you know how to respond to their needs and wants in the most effective way.
Better Lead Performance – Not only does Kartra work to grow your opt-in list, but it also helps you grow your customer base. As you receive leads via email marketing platforms, you can work to convert them into customers by offering them additional products and services. For example, if a lead decides to purchase something that belongs to your company, you can use the email marketing platform to publish the URL on your landing pages. This helps people to visit your site, view the product, and make a purchase. With the right tools, you can really take your business to the next level.